The National Retail Federation is the world's largest retail trade association that represents the US retail industry. The organization serves as a unified voice for retailers, industry partners, educational institutions, and international retail associations. The National Retail Dry Goods Association was launched in 1911.
In 1958, it was renamed the National Retail Merchants Association (NRMA). In 1990, the NRMA merged with the American Retail Federation (ARF) to form the National Retail Federation (NRF). It is headquartered in Washington, D.
C. and actively participates in advocacy, research, education, and industry events. It is well-known for arranging big retail events such as the NRF Retail's Big Show in New York and delivering industry insights through research and data analysis.
Key Features
Represents merchants of all sizes, industry partners, colleges, and international organizations.
Acts as an advocacy group for public policy concerns impacting the retail sector.
Conducts customer research and monitors retail sales.
Organizes large-scale retail events and conferences, including the NRF Retail's Big Show (hosted in New York City) and the
NRF Retail's Big Show Europe (which debuted in Paris).
Structured programs help to promote education and workforce development.
Publishes retail industry insights and reports for members.