Introduction
In 2012, David Plans (VP Product) and Davide Morelli (VP Engineering) pitched their programme to sonify and visualize brain waves using just a custom-built headset and an iPhone. The team immediately saw the opportunity to use heart data to create and influence experiential music, elegantly merging healthcare and entertainment.
Partnership and Event
BioBeats set out to test their concepts and partnered with retro funk hip hop group, The Far East Movement, and created an event powered by over 1.5 million heartbeats.
Awards and Innovations
The team went on to win the Spotify hackathon Echonest Prize at SXSW for their experiment 'Pulse'. And then BioBeats wrote history again — they built a tool that would allow the audience at a venue to stream their heartbeats to the DJ booth and for the DJ to use that information to influence his set.
Impact on Health and Wellness
The growing BioBeats team does incredible work exploring how their technologies can impact health and wellness. BioBeats aims to not only help humans feel better, but to make the journey fun and entertaining.