Avid - Empowering Creators
Our Mission
We help media visionaries create art that colors our perceptions and enriches our culture. We make innovative technology and collaborative tools that inspire and spark joy so creators can entertain, inform, educate, and enlighten the world.
Our Beliefs
We believe in our artists. We believe in our industry leaders. And we believe in the future of entertainment. We have a rich, 30-year history of powering media and entertainment. But we know our history doesn't determine our future, so we are always evolving, committed to making good better and better best.
Our Products
We make many products, but we only do one thing: maximize the mediums of amazing makers. At Avid, every minute of every day, we are powering greater creators.