Skip to content
October 13, 2025Cryptopolitan logoCryptopolitan

House of Doge lists on Nasdaq, targets global adoption and tokenized sports assets

House of Doge, the corporate arm of the Dogecoin Foundation, has gone public on Nasdaq after entering a merger with Brag House ￰0￱ the Dogecoin community is set to see a boost in the token’s adoption in traditional ￰1￱ Spiro, Elon Musk’s personal attorney, and other supporters of House of Doge see going public as the latest step in their mission to make Dogecoin a dominant, universally accepted payment method. “Being a publicly traded company… allows us to scale with all the capital we would need to make sure that the utility behind Dogecoin comes full circle,” Marco Margiotta, the CEO of House of Doge, said. “Increased access to capital will be very instrumental to House of Doge’s plans to scale global payment rails for Dogecoin on “a quicker timeline,” he ￰2￱ says that they plan to tokenize elements of mainstream culture Besides being listed on Nasdaq, House of Doge also announced a merger with Brag House, a college-focused online gaming ￰3￱ to the terms of agreement, Brag House will acquire House of Doge in a reverse takeover ￰4￱ Boards have unanimously approved the proposed merger of Directors to advance mainstream Dogecoin adoption and institutionalize Dogecoin’s ￰5￱ merger establishes a public trading platform for the Doge ￰6￱ brings together two companies that work well together in digital finance, gaming, and crypto to create value for both institutional and retail investors and help the Doge community as a ￰7￱ Margiotta, appointed as CEO of the combined entity, said that t he overlap with sports is no ￰8￱ to him, the fervent Doge community is perhaps the token’s greatest ￰9￱ said that his company plans to tokenize elements of mainstream culture, beginning with sports, as a means to connect Dogecoiners to other diehard fandoms.

“It all starts with the sports side of tokenization, but there’s also very attractive alternative asset classes we’ll be bringing to market,” he ￰10￱ addition, the combined entity will generate recurring and diversified revenue through integrated advanced payment infrastructure, Dogecoin-denominated merchant services, proprietary data insights, licensing, and treasury activities at a global scale. Already, Brag House is a key partner behind CleanCore, a $170 million Dogecoin treasury trading on the New York Stock ￰11￱ has also filed for a spot Dogecoin ETF, alongside 21Shares, that is widely expected to be approved for trading later this ￰12￱ company also states that it is collaborating with both 21Shares and Robinhood to develop additional Dogecoin yield products and alternative investment vehicles for everyday ￰13￱ more backers invested in the firm when it was still a private ￰14￱ include former Texas Governor Rick Perry, the New York Yankees-owning Steinbrenner family, X personality Mario Nawfal, and several current and former NHL players, including Tyler Seguin, Jason Arnott, and Ales Hemsky.

Meanwhile, House of Doge, in partnership with 21Shares, has the largest institutional Doge holdings in the global digital asset ecosystem with over 837 million Dogecoin, including 107 million in the 21Shares Swiss ETP and over 730 million in the Official Dogecoin ￰15￱ surges over 10% Margiotta said, “Every Dogecoin holder should reap the benefits Dogecoin itself should have massive appreciation, we think, over the next few months, quarters, and ￰16￱ the utilities forthcoming should put a lot of pressure on the coin in an upward trend.” Additionally, according to analysts, Doge’s price has been trading near the upper boundary of its Bollinger Bands, indicating growing ￰17￱ simpler terms, this means big price movements, either up or down, are likely ￰18￱ shows that whales recently purchased more than 8.2 billion DOGE, worth roughly $156 ￰19￱ of these coins have been moved into “cold storage,” meaning they are being held offline for the long term rather than traded quickly for profit.

However, data also shows that $36 million in outflows from exchanges indicate that some traders are taking profits after the recent surge. Meanwhile, the coin is up 10.37% in the last 24 hours, and it is now trading at 0.2084. Don’t just read crypto ￰20￱ ￰21￱ to our newsletter. It's free .

Cryptopolitan logo
Cryptopolitan

Latest news and analysis from Cryptopolitan

Tariff Shock Wipes $19B in Crypto, 1.6M Traders Liquidated; BTC Quickly Rebounds

Tariff Shock Wipes $19B in Crypto, 1.6M Traders Liquidated; BTC Quickly Rebounds

A sudden tariff announcement from U.S. President Donald Trump sent shockwaves through global markets on October 10, triggering one of the largest single-day selloffs in crypto history. The pledge to i...

cryptonews logocryptonews
1 min
XRP and Cardano Hold Support Levels: Analysts Eye Potential 60% Upside Reversal

XRP and Cardano Hold Support Levels: Analysts Eye Potential 60% Upside Reversal

The crypto market has seen wild swings this week, but XRP , Cardano (ADA) , and even MAGACOIN FINANCE are now drawing attention from traders looking for value. While analysts focus on XRP and Cardano’...

BitcoinSistemi logoBitcoinSistemi
1 min
XRP Holders Didn't Panic Despite 50% Price Drop, Peter Brandt Issues Bullish Verdict on Bitcoin (BTC), Shiba Inu (SHIB) Back in 2023 — Crypto News Digest

XRP Holders Didn't Panic Despite 50% Price Drop, Peter Brandt Issues Bullish Verdict on Bitcoin (BTC), Shiba Inu (SHIB) Back in 2023 — Crypto News Digest

Crypto market today: XRP army has proven to be resilient amid historic crypto market turmoil; Peter Brandt turns bullish on Bitcoin, XRP, Ethereum and Stellar; Shiba Inu suffers steep decline....

U.Today logoU.Today
1 min