Revolutionary AI Product Discovery: The Prompting Company Secures $6.5M for ChatGPT Mentions

BitcoinWorld Revolutionary AI Product Discovery: The Prompting Company Secures $6.5M for ChatGPT Mentions In an era where digital innovation reshapes every facet of our lives, the way we discover products is undergoing a profound ￰0￱ those immersed in the world of cryptocurrency and cutting-edge technology, this shift presents both challenges and unparalleled ￰1￱ are the days when traditional search engines were the sole gatekeepers of information; today, AI product discovery is rapidly emerging as the new ￰2￱ holiday season, reports indicate a significant pivot: Americans are increasingly turning to large language models like ChatGPT to unearth gifts, deals, and sales, bypassing conventional search ￰3￱ monumental change in consumer behavior is precisely what The Prompting Company aims to capitalize on, recently securing an impressive $6.5 million in seed funding to lead this new wave of digital ￰4￱ Pivotal Shift to AI Product Discovery The landscape of online shopping and product research is evolving at an unprecedented ￰5￱ was once dominated by Google searches is now being influenced by AI ￰6￱ asking an AI for the best smart home device, or the most efficient crypto wallet, and receiving tailored recommendations directly within your chat ￰7￱ isn’t a distant future; it’s happening ￰8￱ could witness a staggering increase of up to 520% in traffic from chatbots and AI prompts by 2025 compared to ￰9￱ brands, this signals a critical need: they must learn how to appear in these AI-generated recommendations, and ￰10￱ surge in AI-driven traffic forms the core premise behind The Prompting Company , a YC-backed ￰11￱ are pioneering a new approach to help products get mentioned in AI applications, moving beyond traditional SEO into what they term Generative Engine Optimization (GEO) .

GEO is a strategic framework designed for a future where AI agents actively browse the internet on users’ behalf, making purchasing decisions and providing insights without direct human intervention at every ￰12￱ Generative Engine Optimization (GEO) So, what exactly is Generative Engine Optimization (GEO) , and how does it differ from the SEO we’ve grown accustomed to? While traditional SEO focuses on ranking websites high in search engine results pages based on keywords and content quality, GEO targets AI models directly. It’s about optimizing content so that AI agents can easily understand, cite, and recommend products or services organically within a conversation.

Here’s how The Prompting Company’s platform works to achieve this: Query Analysis: The platform identifies and analyzes the specific questions AI agents are ￰13￱ probes various AI models to uncover purchase-intent queries, understanding what users (or their AI agents) truly ￰14￱ Content Creation: It then generates highly structured, concise content designed to directly answer these AI-driven ￰15￱ content is devoid of marketing fluff and optimized for AI comprehension. AI-Optimized Pages: The platform automatically routes AI agents to dedicated “AI-optimized pages.” These pages are stripped of human-centric elements like navigation bars, pop-ups, and heavy graphics, presenting information in a format that AI agents can process ￰16￱ Citations: By publishing thousands of these AI-friendly pages, the startup ensures that large language models (LLMs) can cite their answers even when those pages might not rank high in conventional search engine ￰17￱ creates an entirely new distribution channel for ￰18￱ Chandra, co-founder and CEO, emphasizes this shift: “Over the past year, most of the growth on websites has come from AI bots, not people.

We’re already seeing developers ask AI tools for product recommendations inside their workflows, and we think people, over time, will be less involved in parts of the purchasing funnel.” The Prompting Company: Powering the Future of AI Commerce Founded just four months ago by Indonesian immigrants Kevin Chandra , Michelle Marcelline , and Albert Purnama , The Prompting Company has quickly made its ￰19￱ $6.5 million seed funding round was led by Peak XV Partners , Base10 , and Y Combinator , with participation from Firedrop and notable angels like Logan ￰20￱ substantial investment underscores the market’s confidence in their vision for AI-driven product ￰21￱ founders are not new to the startup scene; they previously built YC-backed Typedream (acquired by beehiiv) and Cotter (acquired by Stytch), demonstrating a track record of successful ￰22￱ current venture is already attracting significant clients, including: Customer Type Examples Impact Fintech Rho , Fondo Enhancing AI-driven financial product ￰23￱ Tools Traceloop , Kernel Optimizing recommendations for developer-centric ￰24￱ SaaS Rippling , Motion , Vapi Driving AI-led traffic to B2B software and ￰25￱ 10 Company Unnamed client Hosting approximately half a million AI-optimized ￰26￱ traffic driven to client sites already in the double-digit millions per month, The Prompting Company is demonstrating significant ￰27￱ subscription model, based on tracked prompts and hosted pages, offers a scalable solution for businesses adapting to this new digital ￰28￱ Future of AI Marketing: Engaging Agents, Not Just Humans As AI becomes the primary touchpoint for product discovery, and as AI agents begin to transact on users’ behalf, the very definition of AI marketing is being ￰29￱ Prompting Company believes brands must learn to market not just to humans, but also to AI ￰30￱ necessitates a fundamental change in how businesses present themselves ￰31￱ to Chandra, brands will need an “AI-facing website” – a version of their site specifically designed for agents, devoid of the navigation bars, pop-ups, and marketing fluff intended for human eyes.

“Most businesses still design websites only for humans,” Chandra notes. “But the fastest-growing segment of users on the internet today is AI agents, and they need a completely different interface.” Emerging protocols, such as Google’s Agent2Agent framework and OpenAI ’s partnership with Stripe , are poised to accelerate this ￰32￱ innovations will enable AI agents to browse, compare, and even complete purchases on behalf of users, moving seamlessly from discovery to transaction. “Imagine you’re a large e-commerce ￰33￱ can buy items, make returns, compare products, or search for ￰34￱ help our customers expose those actions to AI ￰35￱ now, these agents aren’t yet clicking those options or accessing APIs directly, but we expect that to change in the coming months,” Chandra ￰36￱ evolution promises a path toward more advertising- or conversion-driven models, where AI agents become powerful conduits for ￰37￱ ChatGPT Recommendations are Becoming Indispensable In this evolving landscape, the visibility of a product or service within prominent AI platforms is ￰38￱ ChatGPT recommendations , or mentions in other leading AI applications, is rapidly becoming a key indicator of market ￰39￱ , a leader in AI hardware, is even collaborating with The Prompting Company on next-generation AI search, signaling the importance of this ￰40￱ Sahu , a partner at Peak XV Partners , bluntly states the new reality: “If your product isn’t discovered or cited in ChatGPT , you’re ngmi not going to make it.” This sentiment highlights the urgent need for brands to adapt their strategies to this new AI-first discovery ￰41￱ Prompting Company is building the foundational infrastructure for this new era of product discovery, already powering a Fortune 10 company and a growing roster of fast-growing ￰42￱ Asked Questions (FAQs) ￰43￱ is The Prompting Company?

The Prompting Company is a YC-backed startup that helps products get mentioned and recommended in AI applications like ChatGPT through a strategy called Generative Engine Optimization (GEO). ￰44￱ is Generative Engine Optimization (GEO)? GEO is a new marketing strategy focused on optimizing content for AI ￰45￱ involves identifying AI-driven purchase-intent queries, creating structured content to answer them, and routing AI agents to “AI-optimized pages” to ensure organic product recommendations within AI ￰46￱ much funding has The Prompting Company raised? The company has raised $6.5 million in seed funding from investors including Peak XV Partners , Base10 , Y Combinator , Firedrop, and angels like Logan ￰47￱ are the founders of The Prompting Company?

The Prompting Company was founded by Kevin Chandra , Michelle Marcelline , and Albert Purnama , who are repeat Y Combinator ￰48￱ kind of customers does The Prompting Company serve? They primarily serve fintech, developer tools, and enterprise SaaS customers, including companies like Rippling , Rho , Motion , Vapi , Fondo , Kernel , and Traceloop , as well as an unnamed Fortune 10 ￰49￱ is an “AI-facing website”? An AI-facing website is a version of a brand’s site specifically designed for AI agents. It’s optimized for machine readability, stripped of human-centric elements like navigation bars or pop-ups, to allow AI agents to efficiently process information and make ￰50￱ Impending AI Revolution in Commerce The Prompting Company’s successful funding round marks a significant milestone in the evolution of digital ￰51￱ focusing on AI product discovery through Generative Engine Optimization (GEO) , they are addressing a critical need for brands in the age of AI ￰52￱ innovative approach to AI marketing ensures that businesses can remain visible and relevant, securing crucial ChatGPT recommendations and mentions across other AI ￰53￱ AI agents increasingly take on roles in product research and even purchasing, companies that embrace this shift will undoubtedly gain a competitive ￰54￱ future of online discovery is here, and it’s conversational, intelligent, and powered by ￰55￱ learn more about the latest AI marketing trends, explore our article on key developments shaping AI models features and institutional ￰56￱ post Revolutionary AI Product Discovery: The Prompting Company Secures $6.5M for ChatGPT Mentions first appeared on BitcoinWorld .