Pinterest’s AI outperforms generic models by 30 points in shopping relevance

Pinterest is now ruled by Gen Z, and the reason is simple: ￰0￱ Bill Ready told Yahoo Finance during Goldman Sachs’ Communacopia + Technology Conference that over 50% of the platform’s users are Gen Z, calling them its biggest and fastest-growing ￰1￱ are they there? “They’re getting really great AI-enabled shopping recommendations that are personally relevant to them,” Ready ￰2￱ company’s AI tools are actually ￰3￱ to Ready, Pinterest’s AI-driven product suggestions beat regular models by 30 percentage points in shopping ￰4￱ Z is clearly ￰5￱ data backs this up, as 39% of Gen Z users now begin their product search on ￰6￱ pushes growth, but Pinterest’s numbers show risks Pinterest has now pulled off eight quarters straight of user ￰7￱ Q2 of this year, the platform brought in $998 million, a 17% jump from last ￰8￱ active users climbed to 578 million, up 11% ￰9￱ better for shareholders is the fact that Pinterest’s stock is up 20% this year, beating the S&P 500’s 11% ￰10￱ the US and Canada user count didn’t move at all ￰11￱ Europe, users actually dropped a ￰12￱ while growth looked strong, investors weren’t thrilled about what came ￰13￱ Q3, Pinterest expects lower margins, since it’s spending big on AI hires and expanding its sales ￰14￱ move, while strategic, could bite in the short ￰15￱ isn’t a broad, secure tech moat like Amazon or ￰16￱ still relies heavily on one thing: Gen Z ￰17￱ makes it ￰18￱ admits the platform is in the “early innings” of its AI game and sees a “multiyear runway”, but there’s no certainty that AI alone can keep the growth ￰19￱ company is trying to spread out a bit.

It’s now moving into travel and auto content, trying to shake off its female-skewed base and pull in more diverse ￰20￱ the big question still hangs; will AI keep people loyal, or will they bounce like they do everywhere else? Even Goldman Sachs analysts have mixed ￰21￱ Sheridan said, “We recognize that some short-term debates may persist on sequential user trends and rate/pace of second derivative relative ad performance,” but pushed attention to the long-term outlook: shoppable content, bottom-funnel ad targeting, and strategic partnerships that could scale ￰22￱ crypto news deserves attention - KEY Difference Wire puts you on 250+ top sites