Photos of scratched-up iPhone 17 units go viral on Chinese social media

Buyers in China are ￰0￱ of scratched-up iPhone 17 units are ￰1￱ Friday, people in China started posting pictures of the brand-new iPhone 17 Pro and Pro Max with scuffed ￰2￱ deep blue ones ￰3￱ said the phones were already scratched while still on ￰4￱ hadn’t even been touched ￰5￱ were in the hands of store ￰6￱ they all looked the same… ￰7￱ to Bloomberg, reporters visited Apple stores in Hong Kong and Shanghai and found exactly what users on Weibo were talking ￰8￱ phones were ￰9￱ grooves were visible on the Pro and Pro Max, and even the black iPhone Air had marks on ￰10￱ phones had only been out a few ￰11￱ model is supposed to be Apple’s big design ￰12￱ switched to an aluminum ￰13￱ said the back had a new, more scratch-resistant ￰14￱ doesn’t look like ￰15￱ of scratched iPhone models go viral as Weibo erupts One photo after another flooded ￰16￱ on the backs, chips around the ￰17￱ hashtag tied to the problem hit over 40 million views by late ￰18￱ weren’t holding back.

“This is Apple’s idea of premium?” one post read. “Mine looked like it fell off a motorbike before I even opened the box,” another user ￰19￱ shared close-ups of scratched phones in Apple ￰20￱ said the scratches appeared within minutes of being handled by store ￰21￱ gave no ￰22￱ company didn’t say if it’s aware of the problem or if it’s limited to ￰23￱ didn’t give a timeline or plan to address the ￰24￱ just didn’t ￰25￱ isn’t ￰26￱ has had issues on launch days ￰27￱ iPhone 7’s jet black finish scratched ￰28￱ iPhone 6 bent if you kept it in your ￰29￱ iPhone 4 lost signal when you held it ￰30￱ never really addressed those problems ￰31￱ iPhone 17 release was supposed to give Apple breathing ￰32￱ company is trying to keep its phone sales up while it figures out ￰33￱ no new AI features ready yet, the focus was on the ￰34￱ this launch isn’t going the way Apple ￰35￱ are watching a product they paid top dollar for look damaged before it even gets to ￰36￱ China, the new iPhones hit stores ￰37￱ gave buyers there the first look, and the first ￰38￱ tried to buy the phones in ￰39￱ Apple’s Hong Kong flagship, people waited to see the new handsets, but there wasn’t much ￰40￱ told walk-ins that only the iPhone Air was ￰41￱ you wanted the Pro or Pro Max, you had to order ￰42￱ meant a three-week ￰43￱ times weren’t any better in other parts of ￰44￱ Singapore, Australia, New Zealand, and mainland China, the wait for the Pro Max hit four ￰45￱ Pro was slightly better, but you still had to ￰46￱ Korea had the shortest wait: one week for the ￰47￱ even there, the Pro Max is unavailable until late ￰48￱ your project in front of crypto’s top minds?

Feature it in our next industry report, where data meets impact.