OORT Tackles AI and Web3’s Biggest Headaches With Social Media Quests

The idea that “data is the new oil” has almost become a cliché, but the reason it’s so often said is because it’s ￰0￱ fact, it’s becoming even more critical than ever, for data is no longer just about analytics and insights – more than ever, it has become the engine that’s driving the growth of the artificial intelligence ￰1￱ just like oil, it seems that good quality data is a finite resource, and that means the AI industry simply can’t get enough of ￰2￱ OORT , a decentralized data cloud for AI, which has just announced the global launch of its DataHub ￰3￱ company is pitching the new service as the “TikTok for Data”, but unlike other data-focused startups, it’s actually trying to kill two birds with one ￰4￱ addition to catering to AI developers, it’s simultaneously tackling another very real problem – growing Web3 ￰5￱ how?

Quite simply, it pays people to provide that data and join Web3 ￰6￱ platform works like a marketplace, where AI projects and social media influencers can create “campaign types” and advertise what they ￰7￱ data collection campaigns are for AI developers, who will describe the type of data they want, so contributors can go off and collect it, earning rewards for doing ￰8￱ media campaigns are different, and involve influencers and brands creating data tasks that incentivize followers to do the data collection for ￰9￱ instance, a social media personality might request people to upload videos or images of colorful hair styles for an image database to their Instagram account and tag them in ￰10￱ will earn incentives for doing this, similar to an online quest platform such as ￰11￱ are also survey campaigns, these involve collecting feedback from users regarding different products and ￰12￱ every type of campaign, users are rewarded for their participation in the shape of OORT tokens.

So, projects to pay a global audience to drive community growth and create the high-quality AI training data they need, which influencers and brands can expand their online communities through ￰13￱ launched DataHub Launchpad in early access for whitelisted projects last month, and from today it’s now open to anyone who wants a low-cost source of quality data, community engagement or a chance to earn a bit of money on the side. “It’s a win-win: projects get the diverse, human-generated data they desperately need, while users get rewarded for their time and contribution,” OORT founder and Chief Executive ￰14￱ Li promised. “We’re excited to see a vibrant community grow around this concept, similar to how platforms like TikTok have connected creators and audiences.” Although the platform is only just opening up, OORT has already built a solid community of data creators and they’ve gotten a fair bit of work done ￰15￱ July, their contributions were curated into the company’s first image dataset and listed on data marketplaces including Google Cloud’s Analytics Hub, the Databricks Marketplace and the Snowflake ￰16￱ dataset is available, either in whole or in part, to any enterprise that needs a set of high quality images for AI training, with prices ranging from two cents to 10 cents per ￰17￱ ensure that each contributor is rewarded fairly, the data they provide is tokenized on the blockchain, which means it can be traced back to its ￰18￱ allows OORT to reward each individual who provided an image every time a company pays to access it.

OORT’s DataHub Launchpad represents one of the first real-world tests to see how far decentralized data collection can go towards fulfilling an extremely urgent ￰19￱ internet has almost been exhausted, and the proliferation of AI-generated content makes it much less useful for AI ￰20￱ much of the rest of the world’s data is owned by private companies that either don’t want to share it, or charge a high price for doing so. That’s why OORT thinks there will be big demand for the high-quality, targeted datasets it aims to ￰21￱ platform can also aid in community ￰22￱ too brands, projects and wannabe influencers struggle to attract an audience, yet building a sustainable community following is absolutely essential to their ￰23￱ is offering them a way to do that by rewarding followers for their interactions, as well as the opportunity for additional revenue streams when they monetize the datasets their fanbase ￰24￱ OORT can help individuals and projects to build up an audience while simultaneously feeding the AI frenzy, its DataHub Launchpad really could be something special.