Infrastructure rarely makes headlines in 0 without it, no DApp, wallet, or exchange could survive a single 1 sat down with Pauline Shangett, Chief Strategy Officer at ChangeNOW and Strategic Advisor at NOWNodes, to discuss why resilience is more important than the cloud-versus-hardware debate and how the next wave of blockchain adoption will depend on getting the foundations 2 and risk Pauline, you’ve said that in Web3, the scariest moment isn’t necessarily a hack, but the silent collapse of 3 do you see that as such a critical distinction? Because when you’re hacked, at least you know what happened – there’s an attacker, an exploit, and a narrative you can point 4 when your infrastructure fails unexpectedly, it feels like the ground is disappearing beneath 5 missed patch, one fire, and one overloaded endpoint, and suddenly your service isn’t hacked or censored; it’s just 6 a Web3 team, that’s 7 don’t care whether it was malicious or accidental; they just see 8 can’t move, transactions fail, and trust erodes instantly.
That’s why I emphasize this point: infrastructure may be invisible when it works, but it becomes the only thing that matters when it doesn’t. The industry tends to romanticize hardware as the “decentralized” alternative to the 9 in your talk, you cautioned against seeing hardware as a silver bullet. Why? Because decentralization doesn’t magically protect you from real-world 10 threats to hardware are often physical, not 11 at South Korea in 2022: a single fire in a KakaoTalk data center brought down payments, logins, and even access to one of the country’s largest exchanges, 12 wasn’t a 13 was smoke in a server 14 case is important because it shows how fragile “single points of failure” can 15 these aren’t rare freak accidents; they’re part of a broader landscape of physical risks: blackouts, floods, cable cuts, and political 16 things are happening more often, not 17 if your Web3 infrastructure is built on the assumption that the physical world is stable, you’re setting yourself up for 18 resilience So how do you actually prepare for instability?
What does resilience mean in practice for NOWNodes? For us, resilience starts with 19 operate across multiple strategic regions – Europe, North America, and Asia, with physical presence in countries like Germany, Finland, the Netherlands, the U. S., and Singapore. That’s 20 don’t want all your eggs in one basket, whether that basket is political, geographic, or technical.
Second, it’s about 21 infrastructure follows a 2N+1 model: for every critical component, whether it’s compute, power, or network, we maintain two backups and an additional 22 if one fails, the system keeps 23 the backup fails, the spare takes 24 goal is continuity without the user ever 25 third, we constantly test 26 shut down systems in mirrored environments, we simulate attacks, and we cut regions offline on purpose, because the worst time to discover your failover doesn’t work is when you’re in the middle of an actual 27 has always been a deciding factor between cloud and 28 do you see the economics shifting today? The cloud used to be the obvious financial winner; you avoided upfront investment, you only paid for what you used, and scaling felt 29 now, the reality is very 30 big cloud providers like AWS, Google, and Microsoft control the market, and with limited competition, prices only move upward.
We’ve seen compute costs rise by more than 20% year-over-year, and companies reporting surprise bills jumping 25% or more in a single cycle. Meanwhile, hardware is becoming more predictable. Yes, you need to invest upfront, but when you stretch that investment over seven to ten years, the math actually favors ownership. A server that costs $1,100 today ends up being about $110 a month over a 31 equivalent in the cloud?
Two to seven thousand dollars per month. That’s a massive 32 beyond dollars, there’s 33 bare metal, you control your patches, your deployment, your 34 the cloud, you’re limited to what your provider decides you’re allowed to 35 makes sense technically, but what about the human factor? What happens if a provider doesn’t support you when it matters? That’s where most teams underestimate 36 the best hardware nor the most optimized cloud setup matters if your provider disappears when you need 37 our clients consistently tell us that their loyalty isn’t about the hardware we use; it’s about the way we 38 value that our engineers answer in minutes, not 39 trust that we can scale with them without surprise 40 appreciate that we support more than 115 blockchains, including the more complex ones that others 41 perhaps most importantly, they know that if something breaks at two in the morning, we’re online, fixing it live.
That’s not marketing. That’s the day-to-day reality of why they stay with 42 and pricing models are often pain points in Web3 43 does your approach differ? In support, we’ve taken a hard stance: no chatbots, no endless ticket 44 you reach out to us, you’re talking directly to an engineer who can solve your problem in real time, whether it’s through Slack, Telegram, or another 45 average response time is under three 46 complex bugs, resolution happens in hours, not 47 pricing, we reject the “gotcha” model that’s so common in the cloud world, where invisible limits throttle you, or a sudden traffic spike turns into a tripled 48 subscriptions are 49 know exactly what you’re paying for, and scaling up is fast and 50 stability allows teams to plan for growth without fearing that their infrastructure costs will suddenly sink 51 future of a sustainable Web3 To wrap up, is hardware the future of sustainable Web3 infrastructure?
Or is the cloud still king? Honestly, 52 real future isn’t about choosing one or the other. It’s about 53 build resilience by combining smart backups, wide distribution, transparent economics, and human-centric 54 or hardware alone won’t save 55 56 resilience isn’t rented. It’s built, tested, and earned over time.
That’s the mindset we bring to NOWNodes , and it’s the mindset I believe the entire industry needs if it wants to grow 57 thoughts for founders and teams building in Web3 right now? My message is simple: infrastructure is boring until it isn’t. But when it fails, nothing else about your product 58 your users can’t transact, if your RPC endpoints are down, if your service disappears without explanation – you’ve lost their 59 don’t treat infrastructure as background 60 it as the backbone of your 61 with the assumption that something will 62 it 63 teams that survive the next cycle of Web3 won’t be the ones with the flashiest UI or the best meme marketing.
They’ll be the ones whose infrastructure kept them online when the world threw them a curveball.
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