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August 26, 2025CoinDesk logoCoinDesk

Trump Media, Crypto.com to Build $6.4B CRO Treasury Firm, CRO Jumps 25%

Trump Media and Technology Group (DJT) has signed a strategic partnership with ￰0￱ to integrate the cronos (CRO) cryptocurrency and the exchange’s digital wallet infrastructure into its platforms Truth Social, according to a press ￰1￱ partnership coincides with the launch of Trump Media Group CRO Strategy Inc., a separate vehicle that has entered into a definitive agreement to merge with special purpose acquisition company Yorkville Acquisition Corp (YORK). Upon completion, the entity will trade under the ticker MCGA (“Make CRO Great Again”) and, according to ￰2￱ CEO Kris Marszalek, become the world’s largest holder of CRO with around 6.3 billion tokens, valued at roughly $1 billion at the time of ￰3￱ described the initiative as “a historic day for CRO,” pointing to an initial $200 million in cash earmarked for further token purchases, plus additional commitments that could bring total available funds to around $420 million, alongside a $5 billion credit line.

“This presents a differentiated opportunity for investors in the digital asset treasury space,” he said in a tweet , adding that the mission of Trump Media Group CRO Strategy is to maximize what he called a “flywheel effect,” which involves raising funds to acquire more ￰4￱ deal includes the creation of a new rewards system that will allow users to convert platform “gems” into CRO tokens, with further plans to enable subscription payments and discounted services using ￰5￱ part of the agreement, Trump Media will purchase about $105 million worth of CRO, roughly 2% of the token’s total market cap, while ￰6￱ will buy $50 million in Trump Media ￰7￱ Media said it will custody and stake its CRO holdings with ￰8￱ for additional ￰9￱ the announcement, CRO’s price rose from 16 cents to 20 cents.

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