No Surprise: Strategy Increases BTC Holdings With Another Multi-Million Purchase

Strategy – the company founded by Michael Saylor – has a tradition of announcing Bitcoin purchases at the start of each week and rarely skips that routine. Just recently, it revealed the acquisition of 525 BTC, worth north of $60 million.

The average price of the deal was around $114,562 per coin. Strategy has acquired 525 BTC for ~$60.

2 million at ~$114,562 per bitcoin and has achieved BTC Yield of 25. 9% YTD 2025.

As of 9/14/2025, we hodl 638,985 $BTC acquired for ~$47. 23 billion at ~$73,913 per bitcoin.

$MSTR $STRC $STRK $STRF $STRD https://t.co/hodshO40ma — Strategy (@Strategy) September 15, 2025 It is important to note that Strategy’s previous buys were much more substantial. Last week, it added almost 2,000 BTC for nearly $220 million, whereas some purchases earlier this year surpassed $1 billion.

Following the latest move, the company increased its total crypto holdings to 638,985 BTC acquired for $47. 23 billion at $73,913 per coin.

Currently, this is worth over $73 billion, meaning Strategy sits on a whopping profit of north of $25 billion (at least on paper). The firm started accumulating BTC in the summer of 2020 and has become the biggest corporate holder, surpassing Marathon Digital Holdings and others.

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