MrBeast Files Trademark for ‘MrBeast Financial’ to Offer Crypto, Banking Services

YouTube superstar Jimmy Donaldson, better known as MrBeast, is taking a bold step beyond online entertainment and into the world of digital ￰0￱ Takeaways: MrBeast has filed a trademark, aiming to launch a platform offering banking, investment, and crypto ￰1￱ filing describes a SaaS-based ecosystem featuring crypto payments and decentralized ￰2￱ move signals MrBeast’s expansion beyond content creation into ￰3￱ to a recent US Patent and Trademark Office (USPTO) filing dated October 13, the 27-year-old creator has applied to trademark “MrBeast Financial,” a new venture that would offer online banking and crypto-related ￰4￱ Financial Trademark Reveals Plans for Crypto and Banking Platform The application, filed under Beast Holdings LLC, describes MrBeast Financial as a software-as-a-service (SaaS) platform designed to provide banking, investment, and crypto exchange ￰5￱ filing lists capabilities such as crypto payment processing, decentralized exchange (DEX) operations, and other blockchain-based financial ￰6￱ submission explicitly identifies “James Donaldson, a living individual whose consent is made of record,” confirming his personal ￰7￱ approved, MrBeast Financial could become the first major influencer-led banking brand in the United ￰8￱ on USPTO timelines, the trademark will likely undergo its first examination in mid-2026, with final approval or rejection expected by late 2026.

MrBeast, who commands over 445 million subscribers, has built a billion-dollar empire through attention-grabbing stunts, giveaways, and large-scale ￰9￱ just filed trademark to offer crypto services through his new venture MrBeast Financial. FYI, the guy has 446 million ￰10￱ — Lark Davis (@TheCryptoLark) October 17, 2025 However, his business portfolio extends far beyond ￰11￱ founded Feastables, a snack brand, and MrBeast Burger, a virtual restaurant chain that ran through delivery ￰12￱ has also experimented with tech platforms like ViewStats, a YouTube analytics tool that briefly included an AI thumbnail generator before being pulled after community ￰13￱ move into finance follows reports from Business Insider that MrBeast’s company, Beast Industries, had previously pitched investors on products like credit cards, personal loans, and cryptocurrency ￰14￱ new trademark suggests those plans are moving forward under a unified financial ￰15￱ isn’t the only expansion on Donaldson’s ￰16￱ September, reports surfaced that MrBeast is also planning to launch a mobile phone service, signaling broader ambitions across technology and ￰17￱ Accused of Earning $10M From Low-Cap Crypto “Pump and Dumps” As reported, MrBeast has faced allegations of profiting over $10 million from promoting and dumping several low-cap cryptocurrency projects, according to an investigation by on-chain analyst ￰18￱ sleuth claims MrBeast used his influence to boost token prices through promotional campaigns before cashing out at the top, leaving retail investors with heavy ￰19￱ named in the report include SuperFarm ($SUPER), Polychain Monsters ($PMON), SPLYT ($SHOPX), STAK, and Virtue Poker ($VPP).

The investigation alleges that MrBeast turned a $100,000 investment in SuperFarm into $9 million, and another $25,000 in Polychain Monsters into $1.7 million, by selling tokens during public trading ￰20￱ profits were reported across smaller allocations, with most tokens crashing between 75% and 90% after his exits. SomaXBT’s findings suggest a pattern typical of pump-and-dump schemes, where influencers inflate prices before offloading their ￰21￱ report compares MrBeast’s alleged conduct to other recent scandals involving celebrities like Andrew Tate and Iggy Azalea, both accused of manipulating token prices earlier this year.