74% of Kanye West’s YZY Investors Lost Money, Bubblemaps Reveals

More than 70% of traders who bought into Kanye West’s Solana-based memecoin YZY ended up in the red, according to blockchain analytics firm ￰0￱ Takeaways: Over 73% of YZY token holders lost money, with $74.8 million in collective ￰1￱ 30% of total profits went to just 11 wallets, raising concerns about insider ￰2￱ flagged sniping and manipulation tactics, while West later denied ￰3￱ the 70,201 wallets that traded the YZY token, 51,862, or 73.8%, recorded losses, totaling nearly $74.8 million, the platform revealed in a Wednesday post on ￰4￱ 1,000 wallets lost more than $10,000 ￰5￱ YZY Traders Profited as Gains Concentrated in Top Wallets In contrast, only 18,333 wallets saw profits, but the gains were unevenly ￰6￱ profiting wallets made less than $1,000, while 11 wallet addresses alone captured nearly 30% of total profits, which amounted to $66.6 million in gains across all winning wallets.

YZY, short for Yeezy Money, was launched last Wednesday with heavy promotion from West’s official website and social ￰7￱ as a way to put users in control of their finances, the token quickly lost ￰8￱ hours of launch, YZY’s price crashed nearly 70% , sparking accusations of ￰9￱ highlighted suspicious activity including sniping, a tactic where bots acquire large portions of a token’s supply seconds after ￰10￱ wallet identified as belonging to a trader known as “Naseem”, previously linked to Trump’s DJT memecoin profits, was flagged as YZY’s first ￰11￱ key figure named by Bubblemaps was Hayden Davis, a serial participant in high-profile token ￰12￱ allegedly earned $12 million sniping ￰13￱ had previously been involved with Libra and other coins that collapsed shortly after release.

“The playbook is simple: Infiltrate big launches, get in early, and extract millions,” Bubblemaps wrote in a post on X. “It’s happening in plain sight, and no one is stopping it.” The past week truly exposed the failures of our industry Despite our collective efforts as investigators, builders, and communities – the same names keep running the same scams The playbook is simple: Infiltrate big launches, get in early, and extract millions It’s happening… — Bubblemaps (@bubblemaps) August 27, 2025 Notably, West had previously distanced himself from the memecoin trend, saying such tokens “prey on the fans with hype.” Kanye West Denies Involvement in YZY Token, Cites Hacked Account On Wednesday, West denied involvement in the YZY-themed memecoin , stating his Instagram account was ￰14￱ claim was posted on West’s X (formerly known as Twitter) on August 26, in which he wrote: “My Instagram has been hacked and it’s following a fake coin…The official project is @YZY_MNY.” He went on to promote a different project, accompanied by a new Solana wallet ￰15￱ further details were provided on how the alleged compromise occurred or who may have been behind the original ￰16￱ situation adds to a growing number of celebrity-linked crypto controversies in 2024 and 2025, raising ongoing questions about how memecoins are launched, endorsed, and sold across platforms with limited oversight.

meanwhile, West’s YZY token appears to have set the record for the fastest collapse , losing 90% of its value in just one day, despite reaching a $3 billion market cap.